Focus of cross-selling carousel (company recommendations vs. locally trending)

Mobile

desktop

5/11/22

7/2/22

Page type

Shopping Cart Page

What's tested

1

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headline copy location product cross-selling carousel most popular recommended

Variant 1 — 50%

Screenshot 0

champ

Display "Trending near you" cross-selling carousel (focus on current local favorites)

Control — 50%

Screenshot 1

loser

Display "Some of our faves" cross-selling carousel (focus on company favorites)

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Variant

Winner

Who's Testing

Princess Polly

What's Tested

Focus of cross-selling carousel (company recommendations vs. locally trending).

Page type

Shopping Cart Page

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