How to position price on pricing page ("per month" vs. "every 4 weeks" vs. "per week")
7/20/22
8/4/22
Variant 1 — 33%
"Join Now: $̶3̶8̶.̶9̶9̶ $8 per Month"
"$̶3̶8̶.̶9̶9̶/̶m̶o̶n̶t̶h̶ $8/month for 1 year"
"$̶4̶9̶.̶9̶9̶/̶m̶o̶n̶t̶h̶ $10/month for 1 year"
No billing-related callout
Variant 2 — 33%
"Join Now: $̶3̶8̶.̶9̶9̶ $8 Every 4 Weeks"
"$̶3̶8̶.̶9̶9̶ ̶e̶v̶e̶r̶y̶ ̶4̶ ̶w̶e̶e̶k̶s̶ $8 every 4 weeks for 1 year"
"$̶4̶9̶.̶9̶9̶ ̶e̶v̶e̶r̶y̶ ̶4̶ ̶w̶e̶e̶k̶s̶ $10 every 4 weeks for 1 year"
No billing-related callout
Variant 3 — 33%
"Join Now: $̶9̶.̶7̶5̶ $2 per Week"
"$̶9̶.̶7̶5̶/̶w̶e̶e̶k̶ $2/week for 1 year"
"$̶1̶2̶.̶5̶0̶/̶w̶e̶e̶k̶ $2.50/week for 1 year"
Include billing-related callouts